Technological achievements in China, such as big data, cloud computing and artificial intelligence, have laid a solid foundation for the transformation of Chinese media as the industry seeks better development amid a changing environment, media professionals and industry leaders said at a forum on Saturday.

Rapid advances in internet technology have brought significant changes to Chinese people's lifestyles in recent years. An increasing number of people read the news online, pushing traditional media to transform itself by integrating with new media.

"Media integration requires support from new technologies," said Tuo Zhen, deputy head of the Publicity Department of the Communist Party of China Central Committee.